Our background and your main purpose…
Founded in 2016 by makeup artist and entrepreneur Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global outlook. After earning a degree in business and building a loyal client base as a makeup artist, Aimee identified a gap in the market for products that were both high-performance and easy to use. Sculpted was launched to bridge that gap without ever compromising on results.
At our core is a commitment to empowering our community with multitasking, user-friendly products designed to deliver effortless, radiant results in five minutes or less. We believe beauty is better when everyone’s in on it, creating products that enhance natural features, blend seamlessly, and fit into the real lives of busy modern women. Our philosophy is simple: beauty for every age, at every stage.
In under eight years, Sculpted by Aimee has grown into Ireland’s number one mass cosmetics brand in Boots Ireland*, achieving cult status and competing alongside global beauty leaders. The brand is now stocked in leading retailers including Boots and Selfridges UK, with a strong e-commerce presence serving customers in over 68 countries. Our omni-channel footprint spans more than 500 retail doors across eight markets, alongside four flagship stores in the UK and Ireland.
Our portfolio includes over 140 makeup, skincare and body products, all Leaping Bunny certified and recognised with more than 40 industry awards. Skincare is now our fastest-growing category, driven by a commitment to innovation, advanced formulation, and best-in-class performance. Developed and made in South Korea (the global leader in skincare innovation) our skincare range reflects our dedication to efficacy, quality and continuous improvement.
With over 100 foundation shades and finishes across our complexion range, we are committed to celebrating real skin and championing minimal retouching across our campaigns and social platforms.
*In June 2024 Sculpted by Aimee was ranked the number one mass cosmetics beauty brand in Boots Ireland’s self-selection category.
Due to this exciting growth, Sculpted by Aimee are looking for a full-time Graphic Designer to join the growing Creative team. This hybrid role will support across all areas of the business with a key focus on print and in-store merchandising, reporting to our Lead Designer.
Graphic Designer
Dublin
Full-time
Permanent employee
About the Job
Accountabilities Include
Main Accountabilities
- Design and deliver premium creative assets across all touchpoints, with a heightened focus on visual merchandising and product packaging aligned with brand elevation project, spanning print collateral, retail POS, VM toolkits, packaging, web, digital, OOH and social.
- Lead the creative vision for in-store environments, developing compelling window displays, fixtures, signage, and merchandising systems that hero the product, elevate brand perception, and drive customer engagement.
- Translate brand strategy into impactful visual merchandising and product storytelling, ensuring consistency and excellence across retail, ecommerce, and marketing channels.
- Partner closely with retail, marketing, ecommerce, and product teams to align launches, campaigns, and seasonal stories across physical and digital experiences.
- Own the execution of physical brand assets, working with external partners to ensure premium quality, accuracy, and on-time delivery.
- Support campaign launches and BAU activity with design solutions across OOH, events, press, in-store merchandising, CRM, web, and digital advertising-always keeping product and brand at the forefront.
- Evolve and uphold brand guidelines, ensuring consistency while continuously pushing creative boundaries to enhance brand desirability and relevance.
- Stay ahead of visual merchandising, retail design, and beauty industry trends, bringing fresh thinking and innovation to product presentation and customer experience.
- Champion sustainable design and production practices, minimising waste, considering material choices, and supporting responsible sourcing across retail and packaging.
- Contribute to a diverse, inclusive, and ethical working culture, supporting community initiatives both internally and externally.
- Operate with integrity, transparency, and accountability, embedding these values into every aspect of creative execution.
Experience Needed
Key Skills & Qualifications
- 5+ years’ experience in a design role, preferably within beauty, fashion, or lifestyle industries.
- Degree in Graphic Design or related field, or equivalent professional experience.
- Strong portfolio showcasing print design, packaging, web, and retail/VM execution.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Knowledge of production processes, print finishes, and preparing artwork for print.
- Proactive, well-organised self-motivator with ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Strong eye for typography, layout, and brand identity.
- Excellent communication and collaboration skills.
About us
Founded in late 2016 by Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global vision. Aimee, who began her journey as a makeup artist after earning a bachelor’s degree in business, spotted a gap in the market for makeup that was both easy to apply and highly effective. Combining her passion for beauty and business acumen, she launched Sculpted by Aimee to create products that simplify beauty routines without compromising results.
At the heart of Sculpted by Aimee is a commitment to empowering beauty enthusiasts with multitasking, user-friendly products that deliver a glowing finish in five minutes or less. Our products are designed to enhance natural beauty, applying effortlessly and blending seamlessly to help our community look and feel their best.
In less than eight years, Sculpted by Aimee has achieved cult status, surpassing established beauty conglomerates to become the number one mass cosmetics brand in Boots Ireland*. We have expanded our presence across key retailers such as Boots and Selfridges UK, and our e-commerce platform now serves customers in 68 countries. Our 360° omni-channel approach includes a robust physical presence in over 500 retailers across eight countries and four flagship stores in the UK and Ireland.
Our product portfolio includes over 140 makeup, skincare, and body products, all proudly certified by Leaping Bunny and recognized with 40+ industry awards. With an extensive range of complexion products offering over 100 foundation shades, Sculpted by Aimee is dedicated to celebrating real skin and promoting minimal retouching in our social media and campaigns.